About Mayeda Atiya

Creative Brand Marketing Guru | Brand Strategy & Creative Direction
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With hands-on experience leading brand strategy, creative direction, and full-funnel marketing for multi-brand organizations across the apparel, lifestyle, outdoor, and commercial product industries, I bring a dynamic blend of design vision, strategic leadership, and results-driven marketing expertise. I am known as a Creative Brand Marketing Guru, someone who not only imagines the brand’s future, but builds it from the ground up.

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Across my career at Nation’s Best Sports, TurboChef Technologies, and LS Marketing Agency, I have led high-impact creative initiatives from concept to execution. I developed and scaled brand identities, directed photo/video production, built and managed digital campaigns, created cohesive visual systems, and drove marketing strategies that increased engagement, strengthened brand positioning, and supported revenue growth. My experience spans product launches, e-commerce, trade shows, digital content, social media, email marketing, and large-scale event creative—always with a focus on storytelling and consistent brand voice. In addition to my corporate and agency experience, I am the founder of Maxon Production & Events, where for six years I produced and hosted small business vendor events throughout the Dallas–Fort Worth Metroplex. Through this venture, I led all aspects of live event production including vendor recruitment, sponsorship coordination, event branding, marketing, logistics, and on-site execution. These community-driven events strengthened local brand visibility, fostered meaningful business connections, and reinforced my expertise in experiential marketing, audience engagement, and end-to-end event strategy.

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At Nation’s Best Sports, I serve as both a creative leader and strategic marketer, managing all creative assets for 350+ retailers and 1,000+ vendors in the sporting goods and outdoor space. I direct multi-channel campaigns, produce high-impact event content, and shape the direction of NBS Creative, our growing internal creative studio. At TurboChef, I directed global marketing efforts for a leading commercial equipment brand, delivering campaigns and product launches that supported international sales teams and distributors. As Creative Director at LS Marketing Agency, I developed branding and marketing campaigns for diverse clients, bringing ideas to life through strategy, design, content, and execution.

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What sets me apart is my ability to balance big-picture creative vision with hands-on execution. I lead teams with clarity, innovate quickly, and deliver polished, high-quality creative that drives results. I thrive in fast-paced environments, collaborate seamlessly with cross-functional teams, and approach every project with both strategy and artistry.

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I would love the opportunity to bring my creative leadership, brand expertise, and marketing experience. Thank you for your consideration.

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I look forward to the possibility of contributing to your team and helping elevate your brand to its next chapter.